Look Magazine Goes Interactive

This week Look magazine launched their first ever interactive issue! I was really excited by this as there is nothing worse than seeing something you like in a magazine and then not being able to find it in-store or online. Look magazine is one of my favourites so it’s great to see that they are on the ball with technology, for the benefit of their readers.

No longer do you need to traipse round stores or search several pages of an online store to find an item you saw in yesterday’s Look magazine. The app is simple to use and easy to install, just download it from your app store and you’re ready to go.

Once you have found the page that you want to “Blip” just hover your phone with the app open above it and Blippar will set to work on making the issue interactive! Cool, non? You will be able to see a “Buy It” link for each item which will take you directly to the corresponding web page.


This is a really great idea and makes Look magazine even more exciting as you can now “Blip” several features within it for extra content!

What’s more with this very special first edition you can be cover star on the front of LOOK magazine! Just hold the Blippar app over the front cover and you will be able to snap selfies until your heart’s content and become a real life Look magazine cover star!

This week’s issue is available for just 99p.



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